Fiona Cullinan

digital

Two simple ways to justify online spend to the boss

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fionacu

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16th Feb 2010

There’s a lot of talk at Search Engine Strategies 2010 London about ‘doing it right’. SES London is a three-day conference and expo that brings together the superstars of SEO and SEM to reveal the latest ways they are dancing with the search engines, each side locked in a teeth-gritting…
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digital

I am attending these keywords in 2010: SES, SXSWi and CSForum

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12th Feb 2010

Somehow I’ve lined up a conference a month for the next three months. Here are their taglines, blurbs and what I’m aiming to do at each one: Search Engine Strategies 2010 London, UK, 15-19 February Tagline: The Original Search Engine Marketing Event. Blurb: Three days of sessions covering PPC management,…
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Journalism, travel

Transparent journalism – the Web 2.0 way to compile a Top 10 list

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12th Feb 2010

Been having fun over on my travel blog Tourist Vs Traveller with exposing the messy inner blood and guts of how I put together two Valentine’s Day features on the ‘top 10’ romantic places in the UK and around the world. The main mashup was an experiment using TravMedia for…
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Journalism, travel

NYE at Birmingham Coach Station

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2nd Jan 2010

Apologies for the cross-posting but my new travel blog Tourist Vs Traveller is now up and running, and has some nice, shiny new content on it so I’m shouting about it a bit. It being that time of year, I’ve just posted up my 10 New Year’s travel resolutions for…
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Journalism, Presstrips, travel

I’m launching a new travel blog

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7th Dec 2009

It’s been two years since I started my first travel blog, What To Wear Where, in an effort to answer the niche packing question: ‘What do you wear in trendy Reykjavik in below-freezing December?’ While I still think the idea of packing help for any destination/event still has legs, and…
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travel

WTM2009: the folk dances, the music, the kiss…

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15th Nov 2009

Had a bit more fun with the Flip on my second day at World Travel Market and probably more success by keeping the camera still, ditching the high-speed panning and getting close to the subject – very close in the case of video no 3! These three clips show the…
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Journalism, travel

WTM2009: three firsts and a load of balls

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10th Nov 2009

So yesterday I learnt how to use a Flip – an indepth 30-second lesson conducted by Pete on the 45 bus into town (yes it really is that easy). And today I shot my first proper video and just now did my first bit of video editing in iMovie (not…
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Journalism, travel

WTM and a new business model for travel journalism

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8th Nov 2009

Later today I’m off to my fourth World Travel Market, held annually at London’s Excel every November. Around 50,000 travel industry people attend each year. In 2008, 187 countries and regions set out their stall, filling up 43,000 sq m of space. Last year there were stage shows featuring folk…
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Misc

Domestic fireworks when the lights go out

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6th Nov 2009

November 5, 2009: The local Bonfire Night shows were few, far and in-between; the Coop fresh out of sparklers. And besides, it was raining. In creative frustration, we came up with the idea of photographing indoor fireworks – Pete suggested throwing some bicarbonate of soda onto the gas ring, or…
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Presstrips

Couchsurfing in the USA (or how to cut costs at SXSWi)

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22nd Oct 2009

Typical. I wait six months to write my Austin, Texas, feature after visiting South By South West Interactive and then go on holiday just when it’s published. It went in the Sunday Mercury travel section on 4th October 2009 to tie in with Austin City Limits (Austin’s ‘other’ music festival).…
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