Tag Archives: marketing

The joy of Creative Commons

…is better parties, social occasions, family life and harmony. Possibly. Yes, the Creative Commons licensing of your content has the direct side-effect of shareability, clarity and time efficiency of not chasing copyright permissions. But it also has the real-world, real-time … Continue reading

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12 things I learnt at SXSW 2010

I learnt… * …that Austin looks awesome from the 33rd floor Fringe events outside of the main SXSW programme are occurring all the time. I just found out today for example that there were THREE Twitter parties (not just the … Continue reading

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SXSW – the Glastonbury of conferences

A little SXSW diary catchup… It’s the halfway point of SXSW Interactive and I’m still gearing up into this festival to end all web festivals. Here’s my personal/business mission statement for this year’s event – slightly different from last year … Continue reading

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A dozen Twitter tips for 2010

The ‘cool, shiny new thing’ that sent marketers crazy in 2009 was Twitter. (This year, it’s mobile apps by the way.) Why? Because although Twitter launched in 2006, it exploded into the mainstream in late 2008/early 2009. And brands were … Continue reading

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10 expert tips on email marketing

If you’ve ever had the job of putting your marketing email, ezine or e-newsletter together – whether designing the format, writing the blurbs, testing different subject lines or segments, sending it out to subscribers, dealing with unsubscribes – 7 Proven … Continue reading

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